Instagram Analytics & Influencer Marketing Platform
Get a daily brief on your account, track your competitors every day and vet creators before you pay them. No Instagram login, no Facebook connection.
The full cycle of Instagram marketing, in one place
Analyze, out-position competitors, find creators, run campaigns, and report results: modules that share one data spine of real accounts, posts, likers and followers.
Pulse · your home base
Start every day knowing exactly what to do
Pulse turns your account data into a morning briefing: what to answer, what to post, what changed overnight, and the one post that broke your pattern, with the reason why. No dashboards to dig through; the analysis comes to you.
Compete · competitor intelligence
See exactly where you stand, and when you’ll overtake
Track your competitors every day: 5 on Solo, 15 on Pro and 50 on Agency. Hexrate benchmarks you head to head on followers, engagement and posting pace, projects when you will pass them, and shows which of their posts and formats are working.
Discover · creator search
Find creators by evidence, not vibes
Search a niche-mapped creator directory by niche, country, audience size and engagement. Audit any profile before you engage: profile health, engagement history, audience countries, content mix and brand collabs. Pro and Agency add contact details and a suggested rate range.
Campaigns · on Pro and Agency
From outreach to results, without the spreadsheet
Run hashtag and mention campaigns with creators on a pipeline that advances itself: Hexrate detects posts and story reposts automatically, collects every piece of UGC into one vault, and computes reach, engagement, CPM and CPE from what was actually published. Mentions land in a unified Inbox so nothing goes unanswered.
Proof you can send to any client or brand
Turn data into deliverables in two clicks. Send PDF or live-link reports with your logo and brand colour, password-protected if you like; on Pro and Agency they carry no Hexrate mark. Creators share a public media kit at dashboard.hexrate.io/@username with live numbers.
Pre-flight · before you post
Check a post before you publish it
Pre-flight estimates how a draft will do from your own history for that format and those hashtags, as a low, typical and high range. It comes with every plan. Need to save a post first? The Instagram Downloader is free.
From sign-up to insights in minutes
No onboarding calls, no demo bookings, no waiting for an analyst. Hexrate is self-serve end to end.
Connect your Instagram
Sign up and add your account. Pricing is public and checkout is self-serve. You’re in before a legacy suite would have scheduled your first call.
Get your honest baseline
Hexrate computes your numbers from real data: engagement, posting cadence, your best posts and hours, anomalies, each with the math shown next to it.
Follow the plan
Open Pulse each morning for Today’s Plan, watch competitors in Compete, run campaigns, and see every result measured honestly.
Data other platforms structurally can’t show you
Most tools are built on Instagram’s official API, which hides who actually likes and follows. Hexrate’s data pipeline sees real audience identities, and that unlocks a different class of analytics.
Power Likers
Your top repeat superfans across recent posts, by name: the people your next launch should start with.
Overtake projection
When you pass a competitor, or they pass you, at the pace you are both moving. Labelled as a projection, never a promise.
Profile health
A 0 to 100 score for any creator, from checks on verification, reachability, recent activity and engagement.
Suggested Rate
A price range per post, benchmarked against creators in the same niche and follower tier. On Pro and Agency.
Pre-flight
An honest likes forecast for a post before you publish it, from your history, your hashtags, your caption.
Anomaly detection
The post that broke your pattern, and the reason: format, posting hour, caption length or hashtags.
We show our math. All of it.
Every score in Hexrate comes from a documented model over real, sampled data. When a sample is too small to be reliable, we tell you, instead of making something up.
Medians, not averages
One viral post shouldn’t rewrite your baseline. Anomalies and benchmarks are judged against your own median performance: Reels against median plays, posts against median likes.
Real samples, not estimates
Power Likers are counted from the people who actually liked your recent posts, not from a demographic lookalike guess.
Ranges, not point guesses
Pre-flight predicts your next post as an honest low–median–high band derived from your own posting history, caption length and hashtag performance.
Thresholds before conclusions
Every model has a minimum sample size. Below it, Hexrate shows “unavailable” rather than noise. A projection is labeled a projection, never sold as a forecast.
One platform, four ways to win
Know what works, get paid
Influencers, content makers, experts and artists: learn what actually works from your own data, see how you compare with creators like you, and pitch brands with a live media kit and a rate you can defend.
Hexrate for creators →Pick creators on evidence
D2C, e-commerce and local businesses: vet creators by profile health, engagement history and audience countries before you pay, and track campaigns down to CPM and CPE.
Hexrate for brands →Report numbers clients trust
Advertising, SMM and PR teams, and freelance marketers: run every client’s Instagram from one dashboard and send white-label reports where every metric comes with its math.
Hexrate for agencies →Manage a roster that sells itself
Media kits, suggested rates, campaign deals and earned-mentions proof for every creator on your roster, always current, always defensible in front of a brand.
Hexrate for talent managers →Built different from legacy influencer suites
Hexrate
- End-to-end Instagram marketing: analytics, competitors, creators, campaigns and reports in one
- Instagram only: full depth on one platform, not five networks at 20%
- Transparent self-serve pricing; start today, cancel anytime
- Metrics computed from real likers and followers, every model documented
- Live demo of the real product, no sales call required
Legacy suites
- Influencer campaigns only: your own account’s performance is an afterthought
- Multi-network breadth, shallow Instagram data
- “Custom pricing” hidden behind a sales call, contracts from $3,000+/year
- Black-box scores you can’t verify or explain to a client
- Product tour gated behind demo bookings
Transparent pricing, listed in full
Solo, Pro and Agency from $49 a month, with every price and limit listed. Start with a 14-day trial: card required, $0 today, cancel any time.
Questions, answered honestly
Scope and honesty. Legacy suites cover influencer campaigns across five networks; Hexrate covers the full cycle of Instagram marketing on one platform: your own account’s analytics, competitor tracking, creator discovery, campaigns and reports. And because our data pipeline sees real likers, we show things API-based tools structurally can’t, like Power Likers.
As accurate as the data allows, and we tell you when it doesn’t. Scores are computed from real samples with minimum thresholds; where the sample is too small, Hexrate shows “unavailable” instead of a guess. Projections are labeled as projections.
No. Pricing is public, checkout is self-serve, and there’s a live demo of the actual product you can explore right now. You can be looking at your own data within minutes of signing up.
Instagram, and only Instagram, by design. Depth beats breadth: one platform done scientifically instead of five done superficially.
Yes. Track each client’s account and competitors, run creator campaigns, and deliver PDF or live-link reports with your logo and brand colour. On Pro and Agency, reports carry no Hexrate mark. Agency covers 10 Instagram accounts and 50 tracked competitors.
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