How To Change The Location On Instagram And Why Is Important

If you’re wondering how to change the location on Instagram or searching for how to change location on IG, how to change your location on IG, or how do I change my location on Instagram, you’re in the right place. Whether you tagged the wrong place, want to adjust aesthetic layout, or need to optimize your content for reach, knowing how to edit location on Instagram is an essential skill.

Adding (or fixing) a location tag helps your post appear in the correct search results, increases engagement, and improves overall discoverability. Location tagging is also a major factor in how the algorithm evaluates relevance – especially when combined with strong engagement techniques like those found in Boosting Instagram Engagement.

Below, you’ll learn how to change Instagram account location tags step-by-step – plus best practices, mistakes to avoid, and real-world examples.

How To Change Location Tag on Instagram

If you’ve selected the wrong place and need to know how to edit location on Instagram, follow these quick steps:

1. Open the photo or video you want to update.
2. Tap the three dots in the upper-right corner.
3. Select Edit.
4. Tap the existing location and choose Find a location.
5. Pick the correct location.
6. Tap the check mark to save.

This is the exact same process whether you’re learning how to change Instagram account location on Reels, photos, or carousel posts.

If you want to better understand how editing affects performance, review Instagram Insights and track how your updated posts behave.

How To Change Location Color on Instagram Stories

Many users also want to know how to change the location color on Instagram Stories – especially if the default color blends into the background.

Here’s the simple method:

1. Start a new Story.
2. Tap the Aa text tool.
3. Choose Location from the sticker menu.
4. Search for your desired location.
5. Use the color wheel to pick a style that suits your design.

This is especially important for brands working on consistent aesthetics. For design inspiration, see Best Times to Post on Instagram (Aesthetic Optimization).

Why Add Location Tags to Instagram Posts?

Adding a location isn’t just cosmetic. It brings multiple algorithm and engagement benefits:

1. More Engagement

Location-tagged posts often earn more engagement because they feel more “real” and context-rich. Users familiar with the place may feel more connected and interact more.

Better engagement leads to higher reach – a strategy covered in Instagram Reach Optimization.

2. Answers Questions Before They’re Asked

If you commonly get “Where is this?” comments, simply tagging the location saves time and makes your content look more complete. Professional creators use this technique along with analytics tools like the ones in Top 5 Instagram Analytics Tools.

3. More Organic Traffic

Many users search locations directly on Instagram. If your post is tagged correctly, you may appear in those search results.

To maximize this, combine your location tag with quality hashtags – see Instagram Tag Search.

How To Turn Off Location on iPhone for Instagram

If you want more privacy, here’s how to turn off the location on your iPhone for Instagram:

1. Go to Settings > Privacy & Security > Location Services.
2. Keep Location Services on.
3. Scroll to Instagram.
4. Select Never (to fully block it).

This ensures you control which posts display your location. For more privacy tips, check How to Go Incognito on Instagram.

Things To Avoid When Adding Location Tags

Avoid these common mistakes to maintain credibility and maximize engagement.

1. Using the Wrong Location

Using an inaccurate location confuses your audience and harms trust. Accuracy matters – especially when building authority. If you want to optimize your credibility, see Why Real Followers Matter.

2. Choosing Poor Tag Colors

If the tag blends into the background, users will miss it. Use contrasting colors for visibility.

3. Stopping Location Tagging Altogether

Location tags consistently help with reach and engagement. Don’t forget them – especially on travel, food, lifestyle, and business posts.

4. Ignoring Privacy Risks

Never post hyper-specific locations like your home street or workplace. For safer alternatives, review How to Make Instagram Private.

Business Location Content Ideas

If you run a business, using location tags strategically can drive real-world traffic. Here’s how:

1. New Branch Openings

Announce a new location with photos, tags, and a clear CTA. Promote early to build hype.
Combine this with Instagram Growth Strategy 2025 for better launch momentum.

2. Highlight Promotions

If a specific branch is offering deals, adding a location tag helps customers find it quickly.

3. Build Transparency & Trust

Tagging your physical location builds authenticity and makes you appear more credible – a key factor in high-conversion pages. See Secure Instagram Growth Guide for more.

4. Create Location-Specific IG Accounts

Some brands build separate IG accounts for each location to personalize content. If you manage many branches, tools like those in Social Media Management Tools can help automate the workflow.

Best Practices for Changing Location Tags

Before editing location tags, follow these tips:

Tag Placement

Ensure the tag doesn’t cover key areas of the content. You can A/B test using analytics from Best Instagram Analytics Tools.

Accuracy Matters

Always pick precise, real locations.

Use a Tag Management System

Especially helpful for franchises and multi-location businesses.

 Should You Change Location Tags on Instagram?

Absolutely. Knowing how to change the location on Instagram is essential for:

1. Fixing mistakes
2. Improving engagement
3. Enhancing clarity
4. Boosting reach

Now that you know how to change location on IG, try updating your posts whenever necessary. Accuracy increases trust and keeps your content professional.

If you’re ready to take growth seriously, explore advanced strategies like How to Grow Instagram Followers Organically and Real Instagram Followers: How to Get More.

Why Hexrate Is Your Smartest Move for Instagram Growth

If you’re serious about mastering Instagram growth, Hexrate is the partner you’ve been looking for. Our AI-driven insights, advanced analytics, and ethical growth tools help you boost engagement, attract real followers, and optimize every part of your IG strategy. Whether you’re adjusting your content locations, improving reach, or scaling your brand, Hexrate gives you the data and guidance you need to grow with confidence.
Take the guesswork out of Instagram – let Hexrate accelerate your growth today!