Key metrics
Profile counts plus averages from the look-up sample.
1.8M
Followers
900
Eng. (auth.)
1.1K
Eng. (avg.)
0.06%
Engagement rate
82%
Authentic share
How it compares
Against other Travel accounts in the directory.
- Engagement rate 0.06% median 0.80% below
- Position by engagement #2730 in Travel
- Authentic share of engagement 82% of average engagement looks organic
Similar accounts
Comparable audience size in the same niche.
Want the full audit for @visitlondon?
Audience authenticity, follower quality and competitor benchmarks, updated on demand.
See full report