Instagram analytics built around your own account, not just influencer audits
trendHERO is a fake-follower and audience-quality checker for vetting Instagram accounts, backed by a database of 110M+ profiles and 90+ metrics per report. Hexrate audits creators too (profile health, engagement history, audience countries) and adds your own account’s real-engagement analytics, competitor tracking, creator campaigns and client reports, all self-serve, starting at $49/month with a 14-day free trial.
Hexrate vs trendHERO, at a glance
Hexrate
- Own-account analytics from real likers and followers, not just API-reported counts
- Track 5 to 50 competitors (depending on plan) with direct comparisons and overtake projections
- Audit any public Instagram profile on demand, with profile health scoring and engagement history
- Hashtag/mention creator campaigns with auto-detected posts and a UGC vault
- PDF and live-link reports with your logo (white-label on Pro and Agency), plus a public Media Kit at dashboard.hexrate.io/@username
- A public interactive demo of the real product, no account needed
trendHERO
- 110M+ Instagram profile database with 20+ discovery filters
- 90+ metrics per audit report, including comment-authenticity and likes-spread analysis
- Machine-learning bot and suspicious-follower detection; no account connection needed to run a check
- Look-alike search for finding similar influencers
- Unused monthly report credits roll over on paid plans
- Free plan available for one report on accounts under 10k followers
From trendhero friction to self-serve clarity
Vetting an influencer takes a separate tool from tracking your own account
Report-credit pricing can run out mid-project when you’re vetting a long creator list
Sharing results with a client means exporting raw data and building a deck yourself
Running a hashtag or mention campaign means manually hunting down every tagged post
Growing teams need more than one linked Instagram account under a single login
Hexrate vs trendHERO
Starting price
Self-serve, no sales call
Free trial
Platform coverage
Your own account analytics
Competitor tracking with overtake projections
Audience-quality / fake-follower scoring
Creator discovery database
Campaign / outreach management
White-label client reports
Public creator Media Kit
Starting price
Self-serve, no sales call
Free trial
Platform coverage
Your own account analytics
Competitor tracking with overtake projections
Audience-quality / fake-follower scoring
Creator discovery database
Campaign / outreach management
White-label client reports
Public creator Media Kit
Common questions about switching from trendHERO
Partly. Hexrate audits any public profile on demand with a profile health score and engagement history, but it does not publish a fake-follower percentage, which is trendHERO’s specialty. trendHERO’s discovery search across its 110M+ profile database and look-alike suggestions is also a deeper dedicated tool for large-scale influencer sourcing; if that is your main use case, evaluate it alongside Hexrate’s own-account analytics and competitor tracking.
Partly. Every creator audit gets a profile health score (0 to 100, from checks on verification, reachability, recent activity and engagement) plus engagement history and audience countries, not just API-reported counts. Hexrate does not publish a fake-follower percentage; trendHERO’s machine-learning bot detection goes further there.
No. All four Hexrate plans, Solo through Agency, are self-serve with a 14-day free trial. trendHERO’s Free, Lite, Pro, and Advanced tiers are also self-serve; only Hexrate’s Enterprise tier involves a sales conversation, for custom multi-brand setups.
Yes. Hexrate’s Discover module audits any public profile on demand with profile health scoring and engagement history, and Campaigns (Pro and Agency) tracks the resulting hashtag/mention posts through to reach, CPM and CPE, so vetting and campaign tracking live in one tool instead of two.
Our Enterprise plan adds custom limits and pooled quotas, multiple brands and workspaces, and dedicated support. Contact us to scope it.
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