
Key metrics
Profile counts plus averages from the look-up sample.
12.4M
Followers
1.2M
Eng. (auth.)
1.4M
Eng. (avg.)
11.45%
Engagement rate
83%
Authentic share
How it compares
Against other Lifestyle accounts in the directory.
- Engagement rate 11.45% median 1.43% above
- Position by engagement #158 in Lifestyle
- Authentic share of engagement 83% of average engagement looks organic
Similar accounts
Comparable audience size in the same niche.
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