Key metrics
Profile counts plus averages from the look-up sample.
7.2M
Followers
230K
Eng. (auth.)
296K
Eng. (avg.)
4.12%
Engagement rate
78%
Authentic share
How it compares
Against other Lifestyle accounts in the directory.
- Engagement rate 4.12% median 1.43% above
- Position by engagement #473 in Lifestyle
- Authentic share of engagement 78% of average engagement looks organic
Similar accounts
Comparable audience size in the same niche.
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