Key metrics
Profile counts plus averages from the look-up sample.
55.3M
Followers
2.7M
Eng. (auth.)
3.2M
Eng. (avg.)
5.72%
Engagement rate
84%
Authentic share
How it compares
Against other Lifestyle accounts in the directory.
- Engagement rate 5.72% median 1.43% above
- Position by engagement #338 in Lifestyle
- Authentic share of engagement 84% of average engagement looks organic
Similar accounts
Comparable audience size in the same niche.
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