
Key metrics
Profile counts plus averages from the look-up sample.
12.6M
Followers
540.7K
Eng. (auth.)
669K
Eng. (avg.)
5.31%
Engagement rate
81%
Authentic share
How it compares
Against other Lifestyle accounts in the directory.
- Engagement rate 5.31% median 1.43% above
- Position by engagement #369 in Lifestyle
- Authentic share of engagement 81% of average engagement looks organic
Similar accounts
Comparable audience size in the same niche.
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