Key metrics
Profile counts plus averages from the look-up sample.
22.3M
Followers
679.7K
Eng. (auth.)
997.7K
Eng. (avg.)
4.48%
Engagement rate
68%
Authentic share
How it compares
Against other Lifestyle accounts in the directory.
- Engagement rate 4.48% median 1.43% above
- Position by engagement #440 in Lifestyle
- Authentic share of engagement 68% of average engagement looks organic
Similar accounts
Comparable audience size in the same niche.
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