Key metrics
Profile counts plus averages from the look-up sample.
12.4M
Followers
303.1K
Eng. (auth.)
435.3K
Eng. (avg.)
3.51%
Engagement rate
70%
Authentic share
How it compares
Against other Lifestyle accounts in the directory.
- Engagement rate 3.51% median 1.43% above
- Position by engagement #562 in Lifestyle
- Authentic share of engagement 70% of average engagement looks organic
Similar accounts
Comparable audience size in the same niche.
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