
Key metrics
Profile counts plus averages from the look-up sample.
15.9M
Followers
259K
Eng. (auth.)
352.4K
Eng. (avg.)
2.22%
Engagement rate
74%
Authentic share
How it compares
Against other Lifestyle accounts in the directory.
- Engagement rate 2.22% median 1.43% above
- Position by engagement #850 in Lifestyle
- Authentic share of engagement 74% of average engagement looks organic
Similar accounts
Comparable audience size in the same niche.
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