Mia Ryens Marketing Team

  • 51 Articles

Recent Posts

Instagram Engagement Trends: What Changed in the Last 12 Months
Instagram Engagement Trends: What Changed in the Last 12 Months

Instagram engagement rates fell again this year, shares passed likes as a ranking signal, and carousels pulled further ahead of Reels. Here is what the…

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How to Write Instagram Captions That Drive Real Engagement
How to Write Instagram Captions That Drive Real Engagement

What the data actually says about caption length, hooks, CTAs, emojis, and hashtags, so creators can stop guessing and start writing captions that earn comments.

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How to Find Lookalike Instagram Influencers to an Existing Partner
How to Find Lookalike Instagram Influencers to an Existing Partner

Learn how to find Instagram influencers who match your best-performing partner on audience, engagement and format, not just niche or follower count.

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How Brands Lose Money to Influencer Fraud (and How to Avoid It)
How Brands Lose Money to Influencer Fraud (and How to Avoid It)

A look at where influencer fraud actually costs brands money, how common it is, and the checks that catch it before a contract is signed.

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FTC Disclosure Rules for Instagram Sponsored Content (2026 Update)
FTC Disclosure Rules for Instagram Sponsored Content (2026 Update)

What the FTC actually requires for sponsored content disclosures on Instagram, and what brands and creators risk by getting it wrong.

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Influencer Marketing vs. Traditional Advertising: What’s Actually Different
Influencer Marketing vs. Traditional Advertising: What’s Actually Different

A side by side look at how influencer marketing and traditional advertising differ in trust, targeting, cost and measurement, and where each still wins for…

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