Reporting & Media Kits

The exact formula for influencer marketing ROI, a worked example with real numbers, and what honestly counts as cost versus return.

Every section an Instagram creator media kit needs, in order, and what each one proves to a brand.

What to put in a creator media kit, from engagement rate and audience data to a rate card, so brands say yes faster.

A practical breakdown of what belongs in an influencer marketing report clients actually read, from the executive summary to the creator breakdown.

A practical framework for translating Instagram campaign metrics into the revenue, cost, and ROI language a CFO actually wants to hear.